The advice that I always give to fellow entrepreneurs is ‘Grab coffee with smart people’.
I love meeting people that are smarter than me. I’ll come across someone in my area or the city I’m traveling to, usually from the tech or retail space and shoot them an email out of the blue. I’ll apologize for crashing their inbox and promise that I’m not a serial killer. Then I ask to grab coffee.
There are three options following my email. I can be ignored, which is fine – people are busy and there is no real reason to believe that I’m not a psychotic serial killer. The second is a polite ‘would love to but my day is packed’ – lying or not, that’s cool also. I usually write back thanking them for their quick response and promising to nudge them again in the future. The third options is ‘why the hell not’ – my favorite one.
Many times this person will have almost zero to do with anything in my space. But I can’t tell you the number of times that the person really loved what we’re doing in the gifting space and said something like ‘You know you should speak to?’ and then made a great intro.
The evening after the meeting I usually find myself wanting to thank the person for their time and insights (in addition to risking their life and meeting a potential serial killer). We all do the ‘thank you for your time’ email afterwards, but I enjoy sending a thoughtful gift. It can be the book we talked about but he or she didn’t get around to reading yet, or maybe something to do with his or her favorite team. Regardless, sending that thoughtful gift they will enjoy is a great opportunity to really show your appreciation and be remembered.
The evening after a meeting I usually find myself wanting to thank the person for their time and insights. Sending that thoughtful gift they will enjoy is a great opportunity to really show your appreciation and be remembered.
Here’s the problem: Even after meeting, I don’t know them personally and we’ve only been in touch beforehand via email. On one hand, if I ended up searching for their shipping address to send them a gift, that would be super creepy and re-surface the option that I really am a serial killer. On the other hand, I’m not going to send this person a $15 Amazon e-gift card.
That’s where Jifiti’s dedicated gift checkout comes into play. The ability to send a real and thoughtful item as a gift via email or text message opens up an entirely new avenue of gifting that many of us only dreamed about – thoughtful professional gifting.
The ability to send a real and thoughtful item as a gift via email or text message opens up an entirely new avenue of gifting that many of us only dreamed about – thoughtful professional gifting.
When we build business cases for our retail partners, we try to understand the type of gifts they can cater to, and professional gifts is not something they usually think about. A follow up after a sales call or someone you just met in the airport and exchanged business cards with – these are gifting use cases that we never knew existed until now.
So the next time you want to follow up with a real and thoughtful gift without coming across as a creepy stalker remember that Jifiti has a solution for that.